Advertising & PR
Today’s PR and Advertising companies face a myriad of challenges. Customer spend is being cut, causing constant downward pressure on revenue. Advertisers are presented with a myriad of options in an increasingly complex and highly competitive market where the rules, audiences, and modes of delivery can change overnight.
Rising costs and competition from other channels have become common place in the Advertising arena. The rising tide of new media and changing consumer habits are fragmenting the market making it increasingly difficult to win and retain customers. As a PR and Advertising company, your organization needs to be agile and highly tuned to your audience in order to operate at the greatest efficiency and achieve and maintain a profit. Accurate and timely information on project spend is vital, with full control and visibility over revenue, costs and budget.
The G3 Solution Portfolio includes:
- A full professional services suite to support the services side of your business (including Financials, Purchasing, and Project Accounting)
- Detailed project reporting to track, manage and report on project spend.
- Support for advertisement and subscription sales
- Customer relationship management
G3MediaSuite has the answers to the challenges of today (and tomorrow), that will help you streamline and optimize your business processes in line with the industry best practices.
